Learning about logo & branding design at the moment during Uni. Watched this video in class today before we began. Interesting concept. I find it fascinating that there’s a logo and company image attached to everything these days. To be honest it actually kinda freaks me out watching this video! It’s an inspiration as well as a scary realisation as to how consumeristic our world is.
Created by French animation collective H5, François Alaux, Hervé de Crécy + Ludovic Houplain. It was presented at the Cannes Film Festival 2009. It opened the 2010 Sundance Film Festival and won a 2010 academy award under the category of animated short.
Note: This is not my work.